VMEbus (Versa Module Europa[1] or Versa Module Eurocard[2] bus) is a computer bus standard, originally developed for the Motorola 68000 line of CPUs, but later widely used for many applications and standardized by the IEC as ANSI/IEEE 1014-1987. It is physically based on Eurocard sizes, mechanicals and connectors (DIN 41612), but uses its own signalling system, which Eurocard does not define. It was first developed in 1981 and continues to see widespread use today.[3]
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- 1History
History[edit]
In 1979, during development of the Motorola 68000 CPU, one of their engineers, Jack Kister, decided to set about creating a standardized bus system for 68000-based systems. The Motorola team brainstormed for days to select the name VERSAbus. VERSAbus cards were large, 370 by 230 mm (141⁄2 by 91⁄4 in), and used edge connectors.[3] Only a few products adopted it, including the IBM System 9000 instrument controller and the Automatix robot and machine vision systems.
Kister was later joined by John Black, who refined the specifications and created the VERSAmodule product concept. A young engineer working for Black, Julie Keahey designed the first VERSAmodule card, the VERSAbus Adaptor Module, used to run existing cards on the new VERSAbus. Sven Rau and Max Loesel of Motorola-Europe added a mechanical specification to the system, basing it on the Eurocard standard that was then late in the standardization process. The result was first known as VERSAbus-E but was later renamed to VMEbus, for VERSAmodule Eurocard bus (although some refer to it as Versa Module Europa).[3]
At this point, a number of other companies involved in the 68000's ecosystem agreed to use the standard, including Signetics, Philips, Thomson, and Mostek. Soon it was officially standardized by the IEC as the IEC 821 VMEbus and by ANSI and IEEE as ANSI/IEEE 1014-1987.
The original standard was a 16-bit bus, designed to fit within the existing Eurocard DIN connectors. However, there have been several updates to the system to allow wider bus widths. The current VME64 includes a full 64-bit bus in 6U-sized cards and 32-bit in 3U cards. The VME64 protocol has a typical performance of 40 MB/s.[3] Other associated standards have added hot-swapping (plug-and-play) in VME64x, smaller 'IP' cards that plug into a single VMEbus card, and various interconnect standards for linking VME systems together.
In the late 1990s, synchronous protocols proved to be favourable. The research project was called VME320. The VITA Standards Organization called for a new standard for unmodified VME32/64 backplanes.[3] The new 2eSST protocol was approved in ANSI/VITA 1.5 in 1999.
Over the years, many extensions have been added to the VME interface, providing 'sideband' channels of communication in parallel to VME itself. Some examples are IP Module, RACEway Interlink, SCSA, Gigabit Ethernet on VME64x Backplanes, PCI Express, RapidIO, StarFabric and InfiniBand.
VMEbus was also used to develop closely related standards, VXIbus and VPX.The VMEbus had a strong influence on many later computer buses such as STEbus.
VME Early Years (from ANSI/IEEE Std 1014-1987 and ANSI/VITA 1-1994)[edit]
The architectural concepts of the VMEbus are based on VERSAbus,[3] developed in the late 1970s by Motorola. Motorola's European Microsystems group in Munich, West Germany, proposed the development of a VERSAbus-like product line based on the Eurocard mechanical standard. To demonstrate the concept, Max Loesel and Sven Rau developed three prototype boards: (1) a 68000 CPU board; (2) a dynamic memory board; (3) a static memory board. They named the new bus VERSAbus-E. This was later renamed 'VME', short for Versa Module European, by Lyman (Lym) Hevle, then a VP with the Motorola Microsystems Operation. (He was later the founder of the VME Marketing Group, itself subsequently renamed to VME International Trade Association, or VITA). In early 1981, Motorola, Mostek and Signetics agreed to jointly develop and support the new bus architecture. These companies were all early supporters of the 68000 microprocessor family.
John Black of Motorola, Craig MacKenna of Mostek and Cecil Kaplinsky of Signetics developed the first draft of the VMEbus specification. In October 1981, at the System '81 trade show in Munich, West Germany, Motorola, Mostek, Signetics/Philips, and Thomson CSF announced their joint support of the VMEbus. They also placed Revision A of the specification in the public domain. In August 1982, Revision B of the VMEbus specification was published by the newly formed VMEbus Manufacturers' Group (VITA). This new revision refined the electrical specifications for the signal line drivers and receivers and brought the mechanical specification further in line with the developing IEC 297 standard (the formal specification for Eurocard mechanical formats). In latter 1982, the French delegation of the International Electrotechnical Commission (IEC) proposed Revision B of the VMEbus as an international standard. The IEC SC47B subcommittee nominated Mira Pauker of Philips, France, the chairperson of an editorial committee, thus formally starting international standardization of the VMEbus.
In March 1983, the IEEE Microprocessor Standards Committee (MSC) requested authorization to establish a working group that could standardize the VMEbus in the US. This request was approved by the IEEE Standards Board and the P1014 Working Group was established. Wayne Fischer was appointed first chairman of the working group. John Black served as chairman of the P1014 Technical Subcommittee. The IEC, IEEE and VMEbus Manufacturers Group (now VITA) distributed copies of Revision B for comment and received the resulting requests for changes to the document. These comments made it clear that it was time to go past Revision B. In December 1983, a meeting was held that included John Black, Mira Pauker, Wayne Fischer and Craig MacKenna. It was agreed that a Revision C should be created and that it should take into consideration all the comments received by the three organizations. John Black and Shlomo Pri-Tal of Motorola incorporated the changes from all sources into a common document. The VMEbus Manufacturers Group labelled the document Revision C.1 and placed it in the public domain. The IEEE labelled it P1014 Draft 1.2 and the IEC labelled it IEC 821 Bus. Subsequent ballots in the IEEE P1014 Working Group and the MSC resulted in more comments and required that the IEEE P1014 draft be updated. This resulted in the ANSI/IEEE 1014-1987 specification.
In 1985, Aitech developed under contract for US TACOM, the first conduction-cooled 6U VMEbus board. Although electrically providing a compliant VMEbus protocol interface, mechanically, this board was not interchangeable for use in air-cooled lab VMEbus development chassis.
In late 1987, a technical committee was formed under VITA under the direction of IEEE to create the first military, conduction-cooled 6U x 160mm, fully electrically and mechanically compatible, VMEbus board co-chaired by Dale Young (DY4 Systems) and Doug Patterson (Plessey Microsystems, then Radstone Technology). ANSI/IEEE-1101.2-1992 was later ratified and released in 1992 and remains in place as the conduction-cooled, international standard for all 6U VMEbus products.
In 1989, John Peters of Performance Technologies Inc. developed the initial concept of VME64: multiplexing address and data lines (A64/D64) on the VMEbus. The concept was demonstrated the same year and placed in the VITA Technical Committee in 1990 as a performance enhancement to the VMEbus specification. In 1991, the PAR (Project Authorization Request) for P1014R (revisions to the VMEbus specification) was granted by the IEEE. Ray Alderman, Technical Director of VITA, co-chaired the activity with Kim Clohessy of DY-4 Systems.
At the end of 1992, the additional enhancements to VMEbus (A40/D32, Locked Cycles, Rescinding DTACK*, Autoslot-ID, Auto System Controller, and enhanced DIN connector mechanicals) required more work to complete this document. The VITA Technical Committee suspended work with the IEEE and sought accreditation as a standards developer organization (SDO) with the American National Standards Institute (ANSI). The original IEEE Par P1014R was subsequently withdrawn by the IEEE. The VITA Technical Committee returned to using the public domain VMEbus C.1 specification as their base-level document, to which they added new enhancements. This enhancement work was undertaken entirely by the VITA Technical Committee and resulted in ANSI/VITA 1-1994. The tremendous undertaking of the document editing was accomplished by Kim Clohessy of DY-4 Systems, the technical co-chair of the activity, with great help from Frank Hom who created the mechanical drawings and exceptional contributions by each chapter editor.
Additional enhancements proposed to the VME64 Subcommittee were placed in the VME64 Extensions Document. Two other activities began in late 1992: BLLI (VMEbus Board-level Live Insertion Specifications) and VSLI (VMEbus System-level Live Insertion with Fault Tolerance).[3]
In 1993, new activities began on the base-VME architecture, involving the implementation of high-speed serial and parallel sub-buses for use as I/O interconnections and data mover subsystems. These architectures can be used as message switches, routers and small multiprocessor parallel architectures.
VITA's application for recognition as an accredited standards developer organization of ANSI was granted in June 1993. Numerous other documents ( including mezzanine, P2 and serial bus standards) have been placed with VITA as the Public Domain Administrator of these technologies.
Evolution of VME | |||
---|---|---|---|
Topology | Year | Bus Cycle | Maximum Speed (Mbyte / Sec) |
VMEbus32 Parallel Bus Rev A | 1981 | BLT | 40 |
VMEbus IEEE-1014 | 1987 | BLT | 40 |
VME64 | 1994 | MBLT | 80 |
VME64x | 1997 | 2eVME | 160 |
VME320 | 1997 | 2eSST | 320 |
A more detailed timeline of VMEbus history can be found at the VITA website [1]
Description[edit]
In many ways the VMEbus is equivalent or analogous to the pins of the 68000 run out onto a backplane.
However, one of the key features of the 68000 is a flat 32-bit memory model, free of memory segmentation and other 'anti-features'. The result is that, while VME is very 68000-like, the 68000 is generic enough to make this not an issue in most cases.
Like the 68000, VME uses separate 32-bit data and address buses. The 68000 address bus is actually 24-bit and the data bus 16-bit (although it is 32/32 internally) but the designers were already looking towards a full 32-bit implementation.
In order to allow both bus widths, VME uses two different Eurocard connectors - P1 and P2. P1 contains three rows of 32 pins each, implementing the first 24 address bits, 16 data bits and all of the control signals. P2 contains one more row, which includes the remaining 8 address bits and 16 data bits.
The bus is controlled by a set of nine lines, known as the arbitration bus. All communications are controlled by the card in slot one of the Eurocard chassis, known as the arbiter module. Two arbitration modes are supported - Round Robin and Prioritized.
Regardless of the arbitration mode, a card can attempt to become the bus master by holding one of the four Bus Request lines low. With round robin arbitration, the arbiter cycles amongst Bus Request lines BR0-BR3 to determine which of the potentially simultaneous requesters will be granted the bus. With priority arbitration, BR0-BR3 use a fixed priority scheme (BR0 lowest, up to BR3 highest) and the arbiter will grant the bus to the highest priority requestor.
When the arbiter has determined which of the bus requests to grant, it asserts the corresponding Bus Grant line (BG0 - BG3) for the level that won bus mastership. If two masters simultaneously request the bus using the same BR line, a bus grant daisy-chain effectively breaks the tie by granting the bus to the module closest to the arbiter. The master granted the bus will then indicate that the bus is in use by asserting Bus Busy (BBSY*).
At this point, the master has gained access to the bus. To write data, the card drives an address, an address modifier and data onto the bus. It then drives the address strobe line and the two data strobe lines low, to indicate the data is ready, and drives the write pin to indicate the transfer direction. There are two data strobes and an *LWORD line, so the cards can indicate if the data width is 8, 16, or 32 bits (or 64 in VME64). The card at the bus address reads the data and pulls the data transfer acknowledge low line when the transfer can complete. If the transfer cannot complete, it can pull the bus error line low. Reading data is essentially the same but the controlling card drives the address bus, leaves the data bus tri-stated and drives the read pin. The slave card drives read data onto the data bus and drives the data strobe pins low when the data is ready. The signalling scheme is asynchronous, meaning that the transfer is not tied to the timing of a bus clock pin (unlike synchronous buses such as PCI).
A block transfer protocol allows several bus transfers to occur with a single address cycle. In block transfer mode, the first transfer includes an address cycle and subsequent transfers require only data cycles. The slave is responsible for ensuring that these transfers use successive addresses.
Bus masters can release the bus in two ways. With Release When Done (RWD), the master releases the bus when it completes a transfer and must re-arbitrate for the bus before every subsequent transfer. With Release On Request (ROR), the master retains the bus by continuing to assert BBSY* between transfers. ROR allows the master to retain control over the bus until a Bus Clear (BCLR*) is asserted by another master that wishes to arbitrate for the bus. Thus a master which generates bursts of traffic can optimize its performance by arbitrating for the bus on only the first transfer of each burst. This decrease in transfer latency comes at the cost of somewhat higher transfer latency for other masters.
Address modifiers are used to divide the VME bus address space into several distinct sub-spaces. The address modifier is a 6 bit wide set of signals on the backplane. Address modifiers specify the number of significant address bits, the privilege mode (to allow processors to distinguish between bus accesses by user level or system level software), and whether or not the transfer is a block transfer.Below is an incomplete table of address modifiers:
Hex Code | Function | Explanation |
---|---|---|
3f | Standard Supervisory block transfer | Block transfer A24, privileged |
3e | Standard Supervisory Program access | A24 instruction access, privileged |
3d | Standard Supervisor Data Access | A24 data access, privileged |
3b | Standard Non-privileged block transfer | A24 block transfer for normal programs |
3a | Standard Non-privileged Program access | A24 instruction access, non-privileged |
39 | Standard non-privileged Data Access | A24 data access, non-privileged |
2d | Short supervisory Access | A16 privileged access. |
29 | Short non-privileged Access | A16 non-privileged access. |
0f | Extended supervisory Block transfer | A32 privileged block transfer. |
0e | Extended supervisory Program access | A32 privileged instruction access. |
0d | Extended supervisory Data Access. | A32 privileged data access. |
0b | Extended Non-privileged Block transfer | A32 non-privileged block transfer. |
0a | Extended Non-privileged Program access | A32 non-privileged instruction access. |
09 | Extended non-privileged data access. | A32 non-privileged data access. |
Note | An as in A16, A24, A32 refers to the width of the address |
VME also decodes all seven of the 68000's interrupt levels onto a 7-pin interrupt bus. The interrupt scheme is one of prioritized vectored interrupts. The interrupt request lines (IRQ1 - IRQ7) prioritize interrupts. An interrupting module asserts one of the interrupt request lines. Any module on the bus may potentially handleany interrupt. When an interrupt handling module recognizes an interrupt request at a priority it handles, it arbitrates for the bus in the usual fashion described above. It then performs a read of the interrupt vector by driving the binary version of the IRQ line it handles (e.g. if IRQ5 is being handled, then binary 101) onto the address bus. It also asserts the IACK line, along with the appropriate data transfer strobes for the width of the status/ID being read. Again, LWORD*, DS0* and DS1* allow status/ID read cycles to be 8, 16, or 32 bit wide transfers but most existing hardware interrupters use 8 bit status/IDs. The interrupter responds by transferring a status/ID on the data bus to describe the interrupt. The interrupt handling module (usually a CPU) will usually use this status/ID number to identify and run the appropriate software interrupt service routine.
On the VME bus, all transfers are DMA and every card is a master or slave. In most bus standards, there is a considerable amount of complexity added in order to support various transfer types and master/slave selection. For instance, with the ISA bus, both of these features had to be added alongside the existing 'channels' model, whereby all communications was handled by the host CPU. This makes VME considerably simpler at a conceptual level while being more powerful, though it requires more complex controllers on each card.
Development tools[edit]
When developing and/or troubleshooting the VME bus, examination of hardware signals can be very important. Logic analyzers and bus analyzers are tools which collect, analyze, decode, store signals so people can view the high-speed waveforms at their leisure.
VITA offers a comprehensive FAQ to assist with the front end design and development of VME systems.
Computers using a VMEbus[edit]
Computers using VMEbus include
- HP 743/744PA-RISCSingle-board computer[4]
- Sun-2 through Sun-4
- HP 9000 Industrial Workstations
- Atari TT030 and Atari MEGA STE
- Motorola MVME
- Advanced Numerical Research and Analysis Group's PACE.
- ETAS ES1000 Rapid Prototyping System
- several Motorola 88000 based Data General AViiON computers
- Early Silicon Graphics MIPS-based systems including Professional Iris, Personal Iris, Power Series, and Onyx systems
See also[edit]
References[edit]
- ^'Versa Module Europa bus'. Retrieved 8 April 2019.
- ^'Long live VME!'. Retrieved 8 April 2019.
- ^ abcdefg'VME Technology FAQ'. Vita.com. 3 January 1999. Retrieved 1 August 2013.
- ^'HP VME Products - Alimar Technology Corp'. Alimartech.com. Retrieved 1 August 2013.
External links[edit]
Business cards are cards bearing business information about a company or individual.[1][2] They are shared during formal introductions as a convenience and a memory aid. A business card typically includes the giver's name, company or business affiliation (usually with a logo) and contact information such as street addresses, telephone number(s), fax number, e-mail addresses and website. Before the advent of electronic communication business cards might also include telex details. Now they may include social media addresses such as Facebook, LinkedIn and Twitter. Traditionally, many cards were simple black text on white stock, and the distinctive look and feel of cards printed from an engraved plate was a desirable sign of professionalism. In the late 20th century, technological advances drove changes in style, and today a professional business card will often include one or more aspects of striking visual design.
- 3Global variations
Construction
Business cards are printed on some form of card stock, the visual effect, method of printing, cost and other details varying according to cultural or organizational norms and personal preferences. The common weight of a business card varies some by location. Generally, business cards are printed on stock that is 350 g/m2 (density), 45 kg (100 lb) (weight), or 12 pt (thickness).
The advent of personal laser and inkjet printers made it possible for people to print business cards at home, using specially designed pre-cut stock. At first, these cards were noticeably lighter in weight, and the perforations could be felt along the edges, but improvements in the design of both printers and paper have made it possible to print cards with a professional look and feel.
High quality business cards without full-color photographs are normally printed using spot colors on sheet-fed offset printing presses. Some companies have gone so far as to trademark their spot colors (examples are UPS brown, Los Angeles Lakers' purple, and Tide's orange).[citation needed] If a business card logo is a single color and the type is another color, the process is considered two-color. More spot colors can be added depending on the needs of the card. With the onset of digital printing, and batch printing, it is now cost effective to print business cards in full color.
To simulate the effect of printing with engraved plates, a less-expensive process called thermography was developed that uses the application of a plastic powder, which adheres to the wet ink. The cards are then passed through a heating unit, which melts the plastic onto the card. Spot UV varnish onto matte laminate can also have a similar effect.
Full color cards, or cards that use many colors, are printed on sheetfed presses as well; however, they use the CMYK (cyan, magenta, yellow, and black) four-color printing process. Screens of each color overprinted on one another create a wide gamut of color. The downside to this printing method is that screened colors if examined closely will reveal tiny dots, whereas spot color cards are printed solid in most cases. Spot colors should be used for simple cards with line art or non-black type that is smaller than 5 points.
Some terminology in reference to full-color printing:
- 4/0 - Full color front / No print on back
- 4/1 - full color front / One color on reverse
- 4/4 - full color front / Full color back
These names are pronounced as 'four over zero,' 'four over one,' and 'four over four'.
A business card can also be coated with a UV glossy coat (offset-uv printing). The coat is applied just like another ink using an additional unit on a sheetfedpress. That being said, UV coats can also be applied as a spot coating - meaning areas can be coated, and other areas can be left uncoated. This creates additional design potential. UV Coating is not to be confused with coated stock, which has a gloss or semi gloss finish that is applied before printing.
Business cards can also be printed with a digital copier, which uses toner fused onto the surface of the card, however many modern printing firms instead utilise high end 'Digital Presses,' now distinct from office copiers, which range from light production units such as the Bizhub 5500 from Konica Minolta, to state of the art units such as the latest HP Indigo Digital Presses.
While some of the older office copiers may have had problems running heavy business card stock, the newest digital presses can print on stock as heavy as 407 g/m2 (150# cover stock),[3] and special substrates such as polypropylene. Available in both sheet-fed and web-fed models, many modern digital presses can emulate Pantone spot colors, print in up to seven colours in one pass, and some even contain embedded spectrophotometers and air-assisted feeding systems.
UV coats, and other coatings such as aqueous coatings are used to speed manufacturing of the cards. Cards that are not dry will 'offset', i.e., the ink from the front of one card will mark up back of the next one. UV coatings are generally highly glossy but are more likely to fingerprint, while aqueous coatings are not noticeable but increase the life of the card. It is possible to use a dull aqueous coating on uncoated stock and get some very durable uncoated cards, and using UV coating or plastic lamination can also be applied to thicken thin stocked cards and make them more durable as well.
When cards are designed, they are given bleeds if color extends to the edge of the finished cut size. (A bleed is the extension of printed lines or colors beyond the line where the paper it is printed on will be cut.) This is to help ensure that the paper will cut without white edges due to very small differences in where the blade cuts the cards, and it is almost impossible to cut the cards properly without. Just being a hair off can result in white lines, and the blade itself will pull the paper while cutting. The image on the paper can also shift from page to page which is called a bounce, which is generally off by a hairline on an offset press, but can be quite large on lower end equipment such as a copier or a duplicator press. Bleeds are typically an extra 3.175 (1⁄8) to 6.35 mm (1⁄4 in) to all sides of the card.
(US)
- Bleed size: 95.25 × 57.15 mm (3.75 × 2.25 in) (1⁄8 in bleeds)
- Standard cut size: 89 × 51 mm (3.5 × 2 in)
(UK)
- Bleed size: 91 × 61 mm (3.58 × 2.40 in)
- Standard cut size: 85 × 55 mm (3.35 × 2.17 in)
Fold-over or 'tent' cards, and side fold cards are popular as well. Generally these cards will fold to the standard size.
Cards can also be printed with a different language on each side.
Dimensions
Aspect ratios range from 1.42 to 1.8. There is no standard for the business card dimensions. Sharing dimensions with other cards makes storage easier, for example banking cards (85.60 × 53.98 mm) and business cards in Western Europe (85 × 55 mm) have almost the same size.
Country/Standard | Dimensions (mm) | Dimensions (in) | Aspect ratio |
---|---|---|---|
ISO 216, A8 sized | 74 × 52 | 2.913 × 2.047 | 1.423 |
ISO 216, C8 sized | 81 × 57 | 3.189 × 2.244 | 1.421 |
Ireland, Italy, United Kingdom, France, Germany, Austria, Netherlands, Spain, Switzerland, Belgium, Slovenia, Portugal, Turkey, Nepal | 85 × 55 | 3.346 × 2.165 | 1.545 |
ISO/IEC 7810 ID-1, credit card sized, Australia | 85.60 × 53.98 | 3.370 × 2.125 | 1.586 |
Australia, Denmark, New Zealand, Norway, Taiwan, Sweden, Vietnam, India, Colombia | 90 × 55 | 3.54 × 2.165 | 1.636 |
Japan | 91 × 55 | 3.582 × 2.165 | 1.655 |
Hong Kong, China, Singapore, Malaysia | 90 × 54 | 3.543 × 2.125 | 1.667 |
Canada, United States | 88.9 × 50.8 | 3.5 × 2 | 1.75 |
Iran | 85 × 48 | 3.346 × 1.889 | 1.771 |
Sri Lanka, Argentina, India, Brazil, Bosnia and Herzegovina, Costa Rica, Czech Republic, Croatia, Estonia, Finland, Hungary, Israel, Kazakhstan, Lithuania, Poland, Romania, Russia, Serbia, Montenegro, Slovakia, Ukraine, Uzbekistan, Bulgaria, Latvia, Mexico, South Korea and South Africa | 90 × 50 | 3.543 × 1.968 | 1.8 |
ISO 216, B8 sized | 88 × 62 | 3.465 × 2.441 | 1.419 |
Global variations
Japan
A Japanese business card is called a meishi (名刺). It typically features the company name at the top in the largest print, followed by the job title and then the name of the individual. This information is written in Japanese characters on one side and often Latin characters on the reverse. Other important contact information is usually provided, such as business address, phone number and fax number. Meishi may also contain a QR code to provide contact details in a machine-readable form,[4] but this has not yet become a widespread practice. According to a 2007 survey, fewer than 3% of Japanese people own a meishi with a QR code printed on it.[5]
The presentation of one's meishi to another person is more formal and ritualistic than in the Western world. The card should be held at the top two corners, face up and turned so that it can be read by the person receiving the meishi, who takes it by the bottom two corners using both hands. Placing one's fingers over the name or other information is considered rude. Upon receiving the meishi, one is expected to read the card over, noting the person's name and rank. One should then thank the other person, saying 'choudai itashimasu' ('I accept your name card') or 'choudai shimasu', and then bow.[6] When meishi are being exchanged between parties with different status, such as between the president of a company and someone in middle management, it is proper that the person of lower status extend his or her business card in such a way that it is underneath or below the meishi being extended by the person in a higher position.
Meishi should be kept in a smart leather case where they will not become warm or worn, both of which are considered a sign of disrespect or thoughtlessness. A received meishi should not be written on or placed in a pocket; it is considered proper to file the meishi at the rear of the leather case. If the meishi is being presented at a table, the recipient keeps the meishi on top of the leather case until they leave the table. If several people are involved in the meeting and one receives several meishi, the one with the highest rank is kept on the leather case, and the others beside it, on the table.
The manner in which the recipient treats the presenter's meishi is indicative of how the recipient will treat the presenter. Actions such as folding the card in half, or placing the presenter's meishi in one's back pocket, are regarded as insults.[citation needed]
Japanese executive or official usually has two meishi: one in Japanese and intended for fellow Japanese, using the Japanese ordering of names (family name first), and another intended for foreigners, with the name in Western order (family name last).[7]
Other formats
Various technological advances made Compact Disc 'business cards' possible, which could hold about 35 to 100 MB of data. These business card CDs may be square, round or oblong but are approximately the same size as a conventional business card. CD business cards are designed to fit within the 80 mm tray of a computer's CD-ROM drive. They are playable in most tray computer CD drives, but do not work in slot-loading drives. Despite the ability to include dynamic presentations and a great deal of data, these discs were never in common use as business cards, though they are still available.
With handheld computers and smartphones becoming more ubiquitous, business card data is increasingly exchanged electronically via direct wireless connections (e.g. infra-red, Bluetooth, RFID), SMS, specialized apps (e.g. Bump)[8] or via a cloud service (e.g. licobo). Once again however, these new methods of transmitting business information have yet to completely replace the traditional physical business card.
Special materials
Apart from common business cards made of paper/card there are also special business cards made from plastic (PVC), especially frosted translucent plastic, crystal clear plastic, white or metallic plastic. Other extraordinary materials are metal, rubberized cards, rubber, magnets, poker chips, wooden nickels, and even real wood. For the most part those special material business cards are of standard format, sometimes with rounded corners.
Business card software
Business cards can be mass-produced by a printshop or printed at home using business card software. Such software typically contains design, layout tools, and text editing tools for designing one's business cards. Most business card software integrates with other software (like mail clients or address books) to eliminate the need of entering contact data manually. Cards are usually printed on business card stock or saved in an electronic form and sent to a printshop. Multiple programs are available for users of Linux, macOS and Windows platforms.
Web-to-print
In addition to business card software, many printing firms now offer a web-to-print service, which allows the customer to choose from a selection of stock design templates, customize online using their own logos and imagery, select quantities, view pricing options and request them for delivery to home or business addresses. Often this process is applied not only to business cards, but also to letterheads, notepads, labels and compliments slips.
Collecting
There are several hundred known collectors of business cards, especially antique cards, celebrity cards, or cards made of unusual materials. One of the major business card collectors' clubs is the International Business Card Collectors, IBCC. IBCC members exchange cards with other members, simply for the price of postage.
With dating
Business-style cards are also used by some with dating.[9] These cards typically have the bearer's name, their contact information, and may also feature a humorous quote or piece of information about the individual.
See also
Wikimedia Commons has media related to Business cards. |
References
- ^'3 Reasons Why Every Freelancer Needs a Business Card'. Resource Moon. Resource Moon. Retrieved 20 July 2018.
- ^'How to Make a Business Card online?'. Logo Design Blog Logaster. 2017-10-24. Retrieved 2019-05-02.
- ^http://www.hp.com/hpinfo/newsroom/press_kits/2012/HPdrupa12/HP_Indigo_10000.pdf
- ^'Japanese QR codes provide marketers a glimpse of the future'. Japanmarketingnews.com. 2007-01-17. Retrieved 2014-04-03.
- ^2007 survey resultsArchived May 8, 2012, at the Wayback Machine(in Japanese)
- ^De Mente, Boye (1994). Japanese Etiquette & Ethics in Business (6th ed.). Boston: McGraw-Hill. pp. 24–25. ISBN0844285307.
- ^Terry, Edith. How Asia Got Rich: Japan, China and the Asian Miracle. M.E. Sharpe, 2002. ISBN0-7656-0356-X, 9780765603562. 632.
- ^Johnson, Bobbie (2011-02-25). 'BBC News - Business cards side-lined by digital contact revolution'. Bbc.co.uk. Retrieved 2011-12-11.
- ^Rosenbloom, Stephanie. 'The New Dating Tools: A Card and a Wink'. The New York Times. Retrieved 2018-12-03.